Faith Aligned AI App for Jewish Daily Life
Product Strategy
UX Design
Web & Mobile Design
Duration
5 Months
Role
UX/UI Designer
Team
Founder, Project Manager, 3 Engineers
Overview
YankiAI is an all-in-one mobile platform built for the global Jewish community. The goal was to design a modern, intuitive system that integrates Torah learning, halachic reminders, kosher verification, community tools, and AI powered assistance into one trusted environment.
Challenge
Jewish users depend on many fragmented apps and websites for everyday religious needs:
Halachic times
Torah shiurim
Minyan and mikvah locators
Kosher product checks
Asking Rabbis halachic questions
Hebrew/Gregorian calendar tracking
Community events
Chessed resources
Designing one product that houses all of this without overwhelming users required careful information architecture, clear hierarchy, and a culturally sensitive design language.
Solution
A complete, intuitive super app that unifies:
Halachic reminders
Torah learning
Kosher product checking
Minyan and mikvah navigation
Ask-a-Rabbi submissions
Chessed and community tools
Hebrew/Gregorian calendar
Jewish media and publications
Smart home halachic automation
All packaged in a clean, trustworthy, culturally aligned design system.
FAQ
Frequently Asked Questions
1. What services does Morphic offer?
Morphic offers UI/UX design, product design, website design, and design systems for SaaS and consumer app founders. We focus on conversion, activation, and retention-driven design for pre-seed to Series B companies.
2. Who do you typically work with?
We work with pre-seed to Series B SaaS and consumer app founders who need senior-level design without the overhead of hiring in-house. Our clients range from early-stage startups validating an MVP to funded teams scaling their product.
3. What is your design process?
We start with discovery to understand your product, users, and business goals, then move through information architecture, wireframes, and high-fidelity UI design, with regular check-ins so you can give feedback at every stage. Every project ends with developer-ready handoff, whether that's Framer, Webflow, or your existing codebase.
4. How long does a design project take?
Most projects take 1 Month to ongoing design support, depending on scope, from a single landing page to a full multi-page product redesign. We'll give you a clear timeline upfront based on your specific project.
5. Do you offer development services as well?
Yes. We build directly in Framer and Webflow, so your designs go live without a separate handoff to developers. This means faster turnaround and fewer things get lost in translation between design and build.
FAQ
Frequently Asked Questions
1. What services does Morphic offer?
Morphic offers UI/UX design, product design, website design, and design systems for SaaS and consumer app founders. We focus on conversion, activation, and retention-driven design for pre-seed to Series B companies.
2. Who do you typically work with?
We work with pre-seed to Series B SaaS and consumer app founders who need senior-level design without the overhead of hiring in-house. Our clients range from early-stage startups validating an MVP to funded teams scaling their product.
3. What is your design process?
We start with discovery to understand your product, users, and business goals, then move through information architecture, wireframes, and high-fidelity UI design, with regular check-ins so you can give feedback at every stage. Every project ends with developer-ready handoff, whether that's Framer, Webflow, or your existing codebase.
4. How long does a design project take?
Most projects take 1 Month to ongoing design support, depending on scope, from a single landing page to a full multi-page product redesign. We'll give you a clear timeline upfront based on your specific project.
5. Do you offer development services as well?
Yes. We build directly in Framer and Webflow, so your designs go live without a separate handoff to developers. This means faster turnaround and fewer things get lost in translation between design and build.
FAQ
Frequently Asked Questions
1. What services does Morphic offer?
Morphic offers UI/UX design, product design, website design, and design systems for SaaS and consumer app founders. We focus on conversion, activation, and retention-driven design for pre-seed to Series B companies.
2. Who do you typically work with?
We work with pre-seed to Series B SaaS and consumer app founders who need senior-level design without the overhead of hiring in-house. Our clients range from early-stage startups validating an MVP to funded teams scaling their product.
3. What is your design process?
We start with discovery to understand your product, users, and business goals, then move through information architecture, wireframes, and high-fidelity UI design, with regular check-ins so you can give feedback at every stage. Every project ends with developer-ready handoff, whether that's Framer, Webflow, or your existing codebase.
4. How long does a design project take?
Most projects take 1 Month to ongoing design support, depending on scope, from a single landing page to a full multi-page product redesign. We'll give you a clear timeline upfront based on your specific project.
5. Do you offer development services as well?
Yes. We build directly in Framer and Webflow, so your designs go live without a separate handoff to developers. This means faster turnaround and fewer things get lost in translation between design and build.
TESTIMONIALS
Real feedback from founders and product teams we have worked with.
I have had the pleasure of working with Morphic for over a year and he has consistently been very creative, kind and attentive person to work with! He is very attentive, intuitive and is truly talented! He is absolutely wonderful!
Ashley Sabatini
Founder, Breathwork
I have had the pleasure of working with Morphic for over a year and he has consistently been very creative, kind and attentive person to work with! He is very attentive, intuitive and is truly talented! He is absolutely wonderful!
Tobias F
Founder & CEO, MingleMinds
Working with Emon was amazing. I initially gave him a take home design assignment with clear goals and he was able to understand my vision with no problem. That delivery was on time and we have collaborated on everything from wireframes to the complete UX/UI of my project. I will continue working with him at every chance possible. You should too!
Tobias F
Founder, MingleMinds
Working with Emon was a great experience. Super clear communication, easy to work with, and he pushed us in the right direction. The designs were creative, practical. The project is now one of our most successful features. 100% recommend.
Callum Johnstone
Product Owner, Nursery Story
Morphic was fantastic to work with - putting in a lot of effort to make sure he understood the assignment and requirements. He came up with some great designs, absolutely nailing the brief. Look forward to working with him again. Thanks Emon!
Sam
Founder, Amigos
Top-tier Website designer. Great communication, fast delivery, and excellent usability improvements.
Eric
CoFounder, GKM Interactive
Emon is a talented and reliable designer with a great eye for detail. He quickly understood the project goals and delivered clean, modern designs that matched our vision. Communication was smooth and professional throughout the process, and he was always open to feedback and ready to adjust things when needed. Highly recommended for anyone looking for high-quality UX/UI work.
Kaja Rutkowska
CoFounder, Petifit
Emon is an amazing human and wonderful person to work with. His attention to detail and sole focus on each individual project he undertakes makes getting the job done feel like a breeze. I’ve personally worked with Emon on near 50+ projects all of which Emon has shown immense care and dedication to all work. Communication was a 10/10, he always put in overtime in making sure the work and overall goal was clearly stated and achieved. As a person he has an amazing heart and always there to support and help no matter what. He is a good man and a really strong employee that can be counted on!
Jude Lopez
Founder, HomeIO
TESTIMONIALS
Real feedback from founders and product teams we have worked with.
I have had the pleasure of working with Morphic for over a year and he has consistently been very creative, kind and attentive person to work with! He is very attentive, intuitive and is truly talented! He is absolutely wonderful!
Ashley Sabatini
Founder, Breathwork
I have had the pleasure of working with Morphic for over a year and he has consistently been very creative, kind and attentive person to work with! He is very attentive, intuitive and is truly talented! He is absolutely wonderful!
Tobias F
Founder & CEO, MingleMinds
Working with Emon was amazing. I initially gave him a take home design assignment with clear goals and he was able to understand my vision with no problem. That delivery was on time and we have collaborated on everything from wireframes to the complete UX/UI of my project. I will continue working with him at every chance possible. You should too!
Tobias F
Founder, MingleMinds
Working with Emon was a great experience. Super clear communication, easy to work with, and he pushed us in the right direction. The designs were creative, practical. The project is now one of our most successful features. 100% recommend.
Callum Johnstone
Product Owner, Nursery Story
Morphic was fantastic to work with - putting in a lot of effort to make sure he understood the assignment and requirements. He came up with some great designs, absolutely nailing the brief. Look forward to working with him again. Thanks Emon!
Sam
Founder, Amigos
Top-tier Website designer. Great communication, fast delivery, and excellent usability improvements.
Eric
CoFounder, GKM Interactive
Emon is a talented and reliable designer with a great eye for detail. He quickly understood the project goals and delivered clean, modern designs that matched our vision. Communication was smooth and professional throughout the process, and he was always open to feedback and ready to adjust things when needed. Highly recommended for anyone looking for high-quality UX/UI work.
Kaja Rutkowska
CoFounder, Petifit
Emon is an amazing human and wonderful person to work with. His attention to detail and sole focus on each individual project he undertakes makes getting the job done feel like a breeze. I’ve personally worked with Emon on near 50+ projects all of which Emon has shown immense care and dedication to all work. Communication was a 10/10, he always put in overtime in making sure the work and overall goal was clearly stated and achieved. As a person he has an amazing heart and always there to support and help no matter what. He is a good man and a really strong employee that can be counted on!
Jude Lopez
Founder, HomeIO
TESTIMONIALS
Real feedback from founders and product teams we have worked with.
I have had the pleasure of working with Morphic for over a year and he has consistently been very creative, kind and attentive person to work with! He is very attentive, intuitive and is truly talented! He is absolutely wonderful!
Ashley Sabatini
Founder, Breathwork
I have had the pleasure of working with Morphic for over a year and he has consistently been very creative, kind and attentive person to work with! He is very attentive, intuitive and is truly talented! He is absolutely wonderful!
Tobias F
Founder & CEO, MingleMinds
Working with Emon was amazing. I initially gave him a take home design assignment with clear goals and he was able to understand my vision with no problem. That delivery was on time and we have collaborated on everything from wireframes to the complete UX/UI of my project. I will continue working with him at every chance possible. You should too!
Tobias F
Founder, MingleMinds
Working with Emon was a great experience. Super clear communication, easy to work with, and he pushed us in the right direction. The designs were creative, practical. The project is now one of our most successful features. 100% recommend.
Callum Johnstone
Product Owner, Nursery Story
Morphic was fantastic to work with - putting in a lot of effort to make sure he understood the assignment and requirements. He came up with some great designs, absolutely nailing the brief. Look forward to working with him again. Thanks Emon!
Sam
Founder, Amigos
Top-tier Website designer. Great communication, fast delivery, and excellent usability improvements.
Eric
CoFounder, GKM Interactive
Emon is a talented and reliable designer with a great eye for detail. He quickly understood the project goals and delivered clean, modern designs that matched our vision. Communication was smooth and professional throughout the process, and he was always open to feedback and ready to adjust things when needed. Highly recommended for anyone looking for high-quality UX/UI work.
Kaja Rutkowska
CoFounder, Petifit
Emon is an amazing human and wonderful person to work with. His attention to detail and sole focus on each individual project he undertakes makes getting the job done feel like a breeze. I’ve personally worked with Emon on near 50+ projects all of which Emon has shown immense care and dedication to all work. Communication was a 10/10, he always put in overtime in making sure the work and overall goal was clearly stated and achieved. As a person he has an amazing heart and always there to support and help no matter what. He is a good man and a really strong employee that can be counted on!
Jude Lopez
Founder, HomeIO